Clik here to view.
How to Set Catering Prices
Whether you’re starting a brand new catering business or you’ve been at it for decades, figuring out how to set catering prices is a critical task that typically follows a fairly predictable sequence...
View ArticlePricing your event and wedding planning services
Today we are honored to have guest columnist Jill from The Main Event in Steamboat Springs, CO, which specializes in destination weddings, booking national and regional entertainment and event planning...
View ArticleClik here to view.
6 strategies for setting the right prices for your small business
Pricing your offerings – especially if you are a service-based business or in the creative field – can be a very tricky proposition. Set them too high and you will hear the crickets chirping. Set them...
View Article39 proven event planning strategies for negotiating with venues and hotels –...
Note: This post is the first of a two-part series on event venue negotiation strategies. Click here to read part 2 of this article. Not only is finding a venue the biggest decision you will make for...
View ArticleSeven Do’s and Don’ts of Discounting Event Services
Most of the marketing books I have read over the years have discouraged discounting because of two fundamental reasons: 1. You train your customers to always buy your product/service at the discounted...
View ArticleClik here to view.
How Proven Event Pricing Strategies Can Boost Your Bottom Line
Pricing strategy may be as old as currency itself (although not nearly as old as bartering) – which has its origins around 600 B.C. in Turkey and China – but since then it has been refined and...
View Article